50 years of Elysée Treaty

Scope
Film production, Motion Graphics
Info
Client: Sanofi Communications Germany
Branch: Pharmaceutics
Year: 2015
Concept: Faber Creative Services
In a nutshell
Film production to celebrate the French/German relation. An important matter for a French/German company.

Celebrating 50 Years of the Elysée Treaty: A Tribute to German French Friendship

For Sanofi, a German French company, the 50th anniversary of the Elysée Treaty holds profound significance. In commemorating this milestone, the production of a tribute to German French friendship serves to underscore the deep bond between both nations. Through animated illustrations and photo collages, this homage reflects the enduring connection with a touch of whimsy.

Image left - Design Elements of the movie as window prints of Sanofi branch in Berlin

Custom illustrations were meticulously crafted and animated specifically for this film. Narrated by a German male voiceover and a speaker with a charming French accent, the tone captures the essence of both cultures. Musical compositions harmonize themes from the German national anthem and “La Marseillaise,” weaving together a melodic tapestry of unity.

In parallel, the façade of the Sanofi branch in Berlin was adorned with motifs inspired by the film, creating a visual extension of the tribute.

Image left - Visual language of the film being used at the premiere event in Berlin